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HOW WILL YOUTUBE BE IN THE FUTURE

BY TEKNOLOGY ARTICLE



YouTube

YouTube is one of the largest and most popular video distribution platforms. It has more than 4 billion hours worth of video viewers every month, and an estimated 500 hours of video content are uploaded to YouTube every passing minute.

Since its origins in 2005, YouTube has transformed itself from a showcase for amateur videos to one that distributes original content.

It has also enabled the creation of an entirely new profession YouTube content creator, which can be a very profitable career for some YouTubers worldwide.


YouTube

Purpose of YouTube

How YouTube was created

Development of YouTube

Present of YouTube

YouTube’s Growth

Future of Youtube

Important “Note” for “YouTube Creators”

Conclusion



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Purpose of YouTube

YouTube was originally created as a platform for anyone to post any video content they desired. It was hoped that users could use the site to upload, share, and view content without restriction. It has since grown to become one of the foremost video distribution sites in the world. Today, many content creators make a decent living by selling ad space before or on videos they create and upload onto the site.

Thanks to things like YouTube's Partner Program and Google's AdSense, a few people can actually create successful careers as YouTubers. 

YouTube was founded on Valentine's Day in 2005. It was the brainchild of Chad Hurley, Steve Chen, and Jawed Karim, who were all former employees of Paypal. The platform, like so many others in Silicon Valley, began as an angel-funded enterprise with makeshift offices in a garage.

YouTube was founded on Valentine's Day in 2005. It was the brainchild of Chad Hurley, Steve Chen, and Jawed Karim, who were all former employees of Paypal. The platform, like so many others in Silicon Valley, began as an angel-funded enterprise with makeshift offices in a garage.

According to its founders, the idea was born at a dinner party in San Fransisco, about a year earlier, in 2004. The trio was frustrated by how hard it was, at the time, to find and share video clips online. 

“Video, we felt, really wasn’t being addressed on the Internet,” said Chad Hurley in an early interview. “People were collecting video clips on their cell phones … but there was no easy way to share them”.

In May of 2005, the beta version of YouTube was up on the net, and within a month, the very first video was posted. It was titled, "Me at the Zoo," and was a 19-second long clip posted by Karim himself. The video featured footage of Karim at the San Diego Zoo, talking about elephants and their trunks. 

By September of 2005, YouTube had managed to get its first video with one million views. This was a Nike ad that went and gone viral. 

This first YouTube viral video was a clip of Brazilian soccer player Ronaldinho receiving a pair of Golden Boots. Nike was also one of the first major companies to embrace YouTube's promotional potential. 

The following month, in November of 2005, the venture capital firm Sequoia Capital invested an impressive $3.5 million in the business. Roelof Botha (who also formerly worked for Paypal) joined YouTube's board of directors.

Sequoia and Artis Capital Management invested an additional $8 million, in 2006, as the website saw significant growth in its first few months.

How YouTube was created

Steve Chen, Chad Hurley, and Jawed Karim met at Paypal. The concept of YouTube was inspired, according to Jawed Karim, by videos of Janet Jackson's wardrobe malfunction at the Super Bowl, and the devastating tsunami in the Indian Ocean. 

"As a capital-funded startup, the idea for YouTube received an $11.5 million investment from Sequoia Capital in 2005. In February, the domain name was registered in the headquarters above a pizzeria in California. In April, the first-ever video was uploaded by Karim named "Me at the Zoo". After a Beta testing period, the site launched in December 2005, and a Nike commercial became the first video to receive one million views," according to Engadget. 

By February of 2005, YouTube's now-famous logo (since changed as of 2017) was registered as a trademark, and the website domain name was also purchased.

The original idea for YouTube was for users to be able to upload videos, introduce themselves, and say what they were interested in. This didn't really take off, and the co-founders soon pivoted to a more general video-sharing site.

Since then, YouTube has grown exponentially. 

Here are some of the major milestones in the company's history (courtesy, in part, of inverse.com):

Development of YouTube

  • February 2005: Chad Hurley registers the "YouTube" trademark, logo, and domain on Valentine's Day. 

  • April 2005: "I at the Zoo” becomes the first video to go up on the site. It is fairly self-explanatory.

  • May 2005: YouTube's Beta site is launched. 

  • July 2005: Video HTML embedding was added to the site for the very first time. 

  • August 2005: 5-star rating system added to YouTube.

  • September 2005: A Nike ad becomes the first video to hit 1 million views.

  • October 2005: YouTube's playlist function is added to YouTube for the first time. This would become an integral part of the platform for content creators and users. Fullscreen video is also added to the site. YouTube also adds its subscription function.

  • December 2005: YouTube officially launches out of its Beta status. This is thanks, in part, to a multi-million investment from Sequoia Capital enabling them to improve their servers with increased bandwidth. 

  • January 2006: YouTube adds its "Groups" feature to the platform.

  • February 2006: For the first time user profile personalization is added.

  • March 2006: YouTube adds a ten-minute limit to all uploaded video content. 

  • April 2006: YouTube adds its "Directors" function to the site.

  • May 2006: Responses to videos are allowed for the first time. Cellphone video uploading functions are also included on the platform.

  • June 2006: Personalization of profile features is further refined and user viewing history is also added to the site. YouTube also makes a deal with NBC this month to remove some of its footage under copyright infringement laws. YouTube also sets up its Content Verification Program to help prevent a similar issue in the future. NBC later decide to let YouTube promote its material on its site. 

  • October 2006: Google acquires YouTube for $1.65 billion. At the time Google calls YouTube, "the next step in the evolution of the Internet." Amazingly, YouTube only had roughly 65 employees at the time. 

  • May 2007: YouTube launches its Partner's Program to enable content creators to make money off the videos they create and upload. Many content creators can finally turn their hobbies into an actual profitable income stream. This month, a baby named Charlie took the internet by storm in a 56-second viral video. In the video, Charlie bites his brother's finger and smiles. The family who uploaded the video to YouTube is reported to have made $100,000 from it. 

  • June 2007: YouTube allows other languages to be used on its site for the first time.

  • July 2007: YouTube partners with CNN to host its first presidential debate.

  • August 2007: This month, Google decides to start making some money from their new acquisition by enabling ads on the platform for the first time. Initially, semi-transparent banners were used that popped up at the bottom of videos and overlaid on the content for between 10 and 15 seconds.

  • March 2008: YouTube allows support of 480p videos on the platform. Video analytics are also added to the site.

  • December 2008: Audioswap is added to YouTube. This function allows content creators to add music to their videos from a library of licensed songs. 

  • January 2009: Google Videos uploading service is halted. The U.S. Congress also launches its official YouTube channel this month. For the first time, U.S. citizens can gain access to the goings-on in Congress like never before possible. The Vatican also launches its own official YouTube channel. 

  • April 2009: YouTube wins a Peabody Award for its outstanding achievements in electronic media. Along with Vivendi, YouTube launches the music video service VEVO. Usher also introduces Justin Bieber to an unsuspecting world this month. Depending on your point of view, this was either the darkest day in YouTube history or one of its greatest. 

  • November 2009: 1080p videos are finally allowed on the platform.

  • December 2009: YouTube automatic speech recognition service launches this month. 

  • January 2010: YouTube's feature film rental service launches this month. This was a bold move in a gamble to directly challenge the hegemony of Netflix and Apple. 

  • March 2010: The now ubiquitous "Thumbs" rating system is added to YouTube.

  • July 2010: YouTube enables 4K videos to be uploaded to its platform for the first time.

  • December 2010: YouTube plays a pivotal role in the coverage of the so-called "Arab Spring". Activists from around the Muslim world used the platform to spread messages of hope and defiance to accelerate the movement. 

  • April 2011: YouTube Live is launched for the first time. This function enables content creators and corporate/public organizations to stream live content. Concerts, sports events, and even weddings begin to appear on the site. 

  • October 2011: After the acquisition of Next New Networks (an original video programming company) in March of 2011, YouTube launches its first original channels. From this point forward, Google would offer original content creators serious money to make videos exclusively for the platform.

  • November 2011: YouTube launches its "Youtube Analytics" tool. This function enables content creators to intelligently track their channel's performance. They can find out who is watching their videos, for how long, and which are the most popular to target monetization strategies. 

  • June 2012: YouTube merges with Google Video. 

  • July 2012: The Olympics are live-streamed for the very first time.

  • October 2012: YouTube partners with ABC to live-stream a presidential debate for the first time.

Present of YouTube

Like any business, YouTube needs to make money somehow. But, how exactly does YouTube do it?

Let's take a quick look. 

Before being purchased by Google, YouTube had declared a monthly income of somewhere in the region of $15 million. 

Despite this, when Google acquired the site back in 2006, it was a long way from actually being a profitable business. But profitability wasn't the main reason that Google snapped them up. Google saw the potential for the platform as an online video service. They surmised that by combining YouTube's platform with Google's enormous internet traffic, it would only be a matter of time before the investment paid off.

Google eventually added its Google ads service to video content on the platform in a bid to bring in some much-needed revenue from the site. And it certainly worked.

By June 2008, Forbes magazine reported that YouTube was making somewhere in the region of $200 million annually, mainly owing to progress in advertising sales.

Through years of refinement, Google began to embed targeted advertising directly into the video clips that its users watched, as well as promoting featured content. This was later replaced by running paid ads before a video began playing. 

The company has also recently added the "two-ads" feature, which shows two ads at once, to beef up potential revenue from the content.  

But this is not the only revenue source for the platform. YouTube also pulls in money through its subscriber-based model -- now called YouTube Premium (previously YouTube Red), Music Premium service, and paid TV service.

This service offers users exclusive benefits, like removing ads, and charges subscribers a regular subscription fee. 

As of 2017, Alphabet no longer breaks down revenue by platform, so it is unclear exactly how much money YouTube brings in. However, as of 2019, YouTube is believed to have generated around $15 billion for Alphabet -- that is about 10% of all of its annual revenue for the year. 

Not too shabby. But revenue is rarely without overheads. YouTube's running costs are thought to be significant, believed by some to be as much as $5 or $6 million a month.

The bulk of this cost is from providing sufficient network bandwidth for its millions of users, as well as a host of other costs related to running such a large company. 

For the quarter ending December 2019, Alphabet as a whole reported making $46 billion in revenue. Of that, somewhere in the region of $10.7 billion was profit. 

The bulk of this was reaped from Google's main search business, YouTube ad revenue, and income from its Google Cloud service. 

As you can see, YouTube has come a long way since its inception back in 2005. As social media begins to see losses from companies pulling their ad campaigns in response to hate content, as well as actions such as the indiscriminate demonetization of some channels, the banning of certain controversial content creators for promoting hate speech, as well as the rise of Chinese live-streaming platforms, YouTube's future is anyone's guess.

However, given YouTube's size, dominance, and market penetration, it is unlikely to fade away any time soon. But only time will tell. 

YouTube’s Growth

YouTube is constantly changing, and with those changes come new opportunities for content creators. Here’s what you need to know about the future of the YouTube platform so that you can stay ahead of the curve.

It’s no secret that YouTube is a powerful force in the online world. With over 1 billion users and counting, the video-sharing platform is a significant player in online advertising and content distribution. Recent reports show that YouTube accounts for 44% of online video traffic.

As a creator on YouTube, it’s important to stay up-to-date on the latest changes and updates to the platform so you can continue to produce high-quality content that engages your audience. Here are some of the most significant changes and updates you need to know about for the future of YouTube.

As a YouTube creator, it’s important to stay up-to-date on the latest changes and developments to the YouTube platform. We’ll discuss some of the significant changes coming to YouTube in 2022 and what you need to know about them. So whether you’re a veteran YouTuber or just starting, read on for the latest news and tips!

Future of Youtube

The YouTube community is one of the most supportive communities in the world. It does this by rewarding creators for their hard work and dedication through upvotes, comments, and subscriptions. The YouTube platform has changed over time to make it easier for content creators.

In 2022, YouTube will be the most important social media platform. YouTube is a popular website that allows users to upload and view videos. Over time, YouTube has been evolving its features to improve user experience. In 2022, I expect that YouTube’s video platform will have reached new heights of success.

In 2022, YouTube will be a global multimedia company that helps connect people through the power of video. It will become an essential part of daily life for billions of users in every country worldwide.

YouTube will continue to be where people go for informative and educational videos. As more innovative technology comes out, YouTube will evolve with it.

By 2022, it will be even more powerful, and we’ll see many new changes that are sure to revolutionize marketing as a whole.

Viewers will become channel operators, share their videos, and interact with each other. In-IP video also will be accepted, enabling viewers to become producers of video content.

YouTube will host a wide range of content on multiple channels, and it will let viewers become a part of the show. A camera will capture a person’s face and put the image on the show, and the person will integrate with the show in a way that a TV audience never could.

YouTube will incorporate more ways for uploading and sharing all kinds of content, from personal user-generated videos to the latest music videos from the newest artists to live-streaming from concerts. YouTube will offer an evolving experience for users who want their videos viewed on YouTube to fulfill the needs of the viewers and viewers’ desire for new and exciting video experiences.

YouTube will link users and creators with advertisers, who will have ways of reaching their target audiences – so they can reach and sell to their customer base. YouTube will also offer advertisers access to information about the users’ demographics and their viewers, based on user accounts, video logs, and tracking technology.

YouTube is a way to discover and explore the world and share your own experiences. It is a place to view, manage and create your media. It is a way to stay connected to your friends, feel more informed, and more.

YouTube will be both a key destination and the destination for video consumption and sharing. YouTube will be a platform that allows consumers to interact with the content, whether it is by voting, commenting, uploading, or otherwise.

YouTube will provide viewers with new ways to experience video content from different perspectives, such as a TV reporter, politician, or another participant in the event. A variety of book catalogs and RSS feeds for those future books could be offered on the YouTube platform to broaden the interest and reach of the best new titles.

YouTube will be the world’s most popular entertainment platform. As more people use it and continue to innovate, this platform will create more wealth and have more creativity than any other entertainment platform in the world.

The YouTube platform will become a destination for immersive programming. YouTube will become a next-generation cable TV channel, with regular programming and themed channel packages.

YouTube and Google Meet will be connected via Calendar Connectivity, and Hangouts will be the ultimate tool for live video entertainment, education, and creation.

YouTube will be defined by a mission of “Sharing and Belonging.” In the future, people will be able to share what they know, and the world will belong to the people.

Users will use the YouTube platform to live stream sporting events, megachurch services, and other unique entertainment-focused events. Users will also be able to access the platform through virtual reality devices.

YouTube users will be able to play and directly interact with Google’s technology. A current trend has people watching a video but then leaving the site and looking for more information about the content on Google. YouTube will likely become a destination for viewers and not just a place for people to find videos.

YouTube will distribute its content directly to televisions, personal computers, and phones. It will also sell advertising based on this traffic.

YouTube users will become social networkers by sharing their videos and other user-generated content. Viewers may watch the event from high above the athlete, anywhere you choose to watch from, or simply disappear if you so choose. You could watch or interact from their point of view or even shoot the action from your vantage point. This technology could truly be revolutionary for the fan.

YouTube will serve as the home for democracies of voice, expression, and choice. The platform will be at the center of a new democracy of content where content creators and consumers can edit and curate content that is of interest to them.

Important “Note” for “YouTube Creators”

According to the study, YouTube will merge with ISPs, cable, and wireless television to give viewers an all-in-one entertainment network.

More YouTube channels could crank out hundreds of hours of long-form video, up from hundreds of minutes. Interactive channels, which allow users to upload their videos while also voting, commenting, and interacting with video clips, could generate 1,000 hours of content.

The YouTube Platform will be Google TV-like service. Content producers start putting videos on YouTube and other online video services, and Google provides tools so that users can watch them on their TV or another display device.

YouTube will be the destination for sponsors to reach viewers, the place for content creators to develop an audience, and the site for advertisers to create ad campaigns.

YouTube may evolve into a platform that more closely resembles traditional media companies such as ABC, NBC, or CNN.


Conclusion

In short, we can say that "Youtube is growing more than much". Still, it is ranked as the second most searched and most visited site on google. So, as of today's data, you can predict the future of youtube. Youtube is such a thing that usage is not gonna be decrease. Because as we using it more and more we will find the new ways. The most important matter is that it is connecting the world. And for the development of the world, it becomes mandatory to connect. So, We can say "youtube is developing that world". 

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I am a writer and geek. I have a deep understanding of how to make engaging content, with a focus on tech hacks. I'm a writer, editor, and content strategist with a passion for technology, hacks, tips and tricks. I write about the latest in tech news and trends.

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